Stay up to date and engage in the latest conversation on matters within the secure destruction industry.
Knowing desired outcome is critical to preparing properly
By Bob Johnson, NAID CEO My commute from home to the NAID headquarters office is an enviable three miles and usually takes less than seven minutes. For the next two years, however, my typical route down 19th Avenue is one big construction site as they prepare to extend the Phoenix light rail four miles north. […]
May 28, 2013
Read more »It takes a lot of industry professionals for NAID to work
By Bob Johnson, NAID CEO For better or worse, it is appropriate to consider NAID an industry institution, which is a good- and bad-news situation. The good news is that the organization carries enough credibility and momentum to ensure its ongoing relevance. The bad news is that institutions are often viewed as distant organizations that […]
May 23, 2013
Read more »When bragging is a good thing
By Bob Johnson, NAID CEO I am betting something has happened at your organization in the last couple of months that was worth bragging about. Maybe your company had its 5th anniversary. Maybe it shredded its one millionth pound of records or its 10 thousandth hard drive. It could be that you added a new […]
May 22, 2013
Read more »Inclusiveness is critical ingredient to NAID’s success
By Bob Johnson, NAID CEO In Tuesday’s blog post, I wrote that one of the ingredients to NAID’s success, or any association for that matter, is the appropriate corporate structure and status as a non-profit 501(c)(6). It is the only way to ensure transparency, member control and fiscal propriety. This ingredient is a must for […]
May 16, 2013
Read more »Why NAID’s structure is critical to its success
By Bob Johnson, NAID CEO Although most members are not aware of it, four or five other industry trade associations have been attempted to share the same space as NAID in the past 20 years. To date, none have been successful. When reflecting on those failures, one of the leading reasons is that founding members […]
May 14, 2013
Read more »Shred event liabilities are worth considering
By Bob Johnson, NAID CEO In Tuesday’s NAIDnotes post, I tried to delineate the evolution, relative merits and divergent perspectives on shred day events. Today, I’d like to delve into the liabilities related to such event, some of which are often overlooked. As long as this blog is, it provides only a summary perspective on […]
May 9, 2013
Read more »How free shred days have evolved and how they haven’t
By Bob Johnson, NAID CEO Free shred days have become a polarizing issue in the secure destruction arena. For anyone outside the secure destruction industry, these are events, usually on a weekend, where the public can bring a reasonable amount of confidential records to a collection point and have them shredded at no cost. Shred […]
May 7, 2013
Read more »The days of worn shoe leather are over
By Bob Johnson, NAID CEO I was recently thinking about how much the B2B sales have evolved over time, probably prompted by my fondness for the TV show “Mad Men.” Remember three-martini lunches? Most of you are too young for that. What about when contacts were rewarded with extravagant gifts and exotic trips? Or when […]
May 2, 2013
Read more »Tough, unannounced audits critical to any security certification program
By Bob Johnson, NAID CEO Of all the lessons learned over the 14 years of the NAID AAA Certification Program, the single most important lesson was the critical importance of unannounced audits. Many will remember that we launched the certification program with three levels: “A,” “AA,” and “AAA.” The “AAA” used in the current program […]
May 1, 2013
Read more »Why NAID doesn’t certify equipment or software
By Bob Johnson, NAID CEO At this point, I am comfortable saying the NAID AAA Certification Program is a success. Don’t get me wrong, there is plenty of room for improvement, growth and acceptance of the program. But, I estimate that about 80% of outsourced secure destruction capacity in North America is NAID Certified, which is […]
April 25, 2013
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